Digital Entertainment Survey 2008 (UK)

Marzo 31, 2008

Via Marc Bresseel

“[...] a very complete and enlightening survey ‘investigating behavior, trends, preferences and attitudes across all forms of entertainment activity’ among a representative national demographic sample of UK consumers that is a thousand of male and female between 15 and 54 years old (with the 24 to 54 group weighting for 76% of results).
The 2008 Digital Entertainment Survey commissioned by Wiggin and done by Entertainement MediaResearch covers a wide range of activities from traditional to digital topics. …>>

Summary report (30 pagine) .pdf
Full report (250 pagine) .pdf

Entry Filed under: marketing, social media, web. Tag: .

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