Lanciare una campagna widget

“4 widget best practices” di Nikole Brake su imediaconnection.com

If you’re launching a widget campaign, consider these strategic and technical factors to maximize your campaign’s impact.

The intense popularity of widgets, gadgets, Facebook applications and their kin has advertisers and publishers eager to get on board. But before you invest in a widgetized advertising campaign, there are a number of strategic and technical factors to consider. There are also important guidelines to follow to ensure you get the most from your investment.

Via Brand Central Station