Social Networks – Ancora 5 anni di crescita

Ricerca di Datamedia riportata da Marketing Charts in Social Networking’s Explosive Growth to Plateau in Five Years :

“Global active memberships in social networking sites are expected to reach 230 million at the end of 2007 (including multiple memberships by users), and revenues from social-networking services should reach $965 million, growing to $2.4 billion by 2012, according to a new report.

But the explosive growth in social networking will plateau worldwide by 2012 – and earlier for the United States – according to Datamonitor’s report, “The Future of Social Networking: understanding market strategic and technological developments.”

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Da Parks Associates, la ricerca “Digital Media Habits II” che rileva la difficoltà di monetizzare i social networks con tecniche pubblicitarie troppo intrusive.

Via Stalkked (che ho scoperto solo ora, ma è già nel mio Bloglines)